The growing process of internationalization and strategic localization configures a new way of doing business: it is now an unavoidable process that companies must be able to face in order to keep pace with today's changes. Companies must therefore be able to serve and intervene in the new foreign markets that experience a significant development of their economies.
When we talk about Business Networks for Internationalization we are referring to forms of coordination of a contractual nature between companies: it is an aggregation tool for companies that want to carry out economic activities in common, and are not able to internationalize on their own markets foreign. The advantages represented by the establishment of Business Networks in favor of internationalization are many: in fact, by stabilizing collaboration relationships, business opportunities increase. Companies, in a market changed by the crisis and the emergence of new powers, must work together to remain competitive.
Octagona's assessment of this process is based on a real analysis: the Italian market is characterized by a myriad of small-medium enterprises with a large production capacity but too small to establish themselves in enormous markets such as the Indian and the Brazilian. Through the establishment of a business network, small and medium-sized enterprises can increase their critical mass and have greater strength on the market. Business networks are particularly intended for SMEs without having to merge or unite under the control of a single subject: it is in fact a necessary and advisable tool for SMEs of the same size. Thanks to its experience and expertise in the field of business internationalization, Octagona is able to provide companies wishing to implement this process with all the necessary support and information.
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