Among the products presented, the protagonists were the great classics of Made in Italy, that is, the products that keep the name of Italianness high in the world. An example? Parmigiano Reggiano.
And with the famous Emilian cheese, Octagona, together with the Consorzio Vacche Rosse, also participated in the Cibus of Parma. With them, we were able to breathe the enthusiasm and passion for a historic product like Parmigiano derived from Red Cows.
The climate that was perceived inside the fair was that of Italy which wants to focus on one of its driving sectors for economic growth: 154 billion euros turnover expected by the end of the year, 8% more than in 2020, is a very respectable number.
Furthermore, it is realistic to think that the 40 billion export quota for the food sector will be reached, to which the 10 billion from agriculture will be added. The 50 billion goal it will be completed this year and is an excellent sign that the economy is restarting.
In this context, trade fairs will play a central role in the growth of Italian businesses. Octagona can support your company at these events, making available your own experience to make successful international strategic decisions for revenue growth. Want to find out how? Click below, fill out the form and we will contact you to listen to your idea and study the best solution together:
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