Jack of all trades or Hyperspecialised? 5 variables that make the difference

That of the title is a question that many companies ask themselves as they fight the fear of "not be enough“, but the truth is clear and before the eyes of all of us. To make a difference you need to be specialized: being a generalist means running the risk of miss the details and that you do not have full knowledge of the reference market.

Would you go to the family doctor to have surgery? Probably not!

Similarly, the first question we must ask ourselves, as companies but also as customers, is this: do we want to offer and purchase services and products from hyper-specialized companies or know-it-alls? 

5 variables that make the difference

How do you recognize a truly hyper-specialized company?

- AND alive and active on the market for many years (generalists die early and are often improvised);

– Submit references and “case studies” of reference, is recognized globally;

– It doesn't stop to sell the "surface" service but proposes more in-depth analyzes and evaluations;

– Prove that you have acquired specific skills and technologies;

- Has specialized collaborators, trained and with sectoral knowledge and experience. 

We of Octagona we believe in hyper-specialization which makes the difference in the world of corporate internationalisation. Anyone who says they know the whole world is telling a lie, anyone who thinks they can get to the other side of the world with just a website is making a big mistake.

Here's what the company thinks of us and of the “all-know-it-all”. Abet laminates, one of the most important manufacturers of decorative plastic laminates in Italy:

“The professionalism of the proposal and the direct presence in India have made Octagona an interesting partner. Too often, in fact, we are approached by "know-it-alls" who present themselves as experts on vast areas of the world, which they necessarily cannot cover with capillarity and experience".

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