{"id":9650,"date":"2021-05-27T10:52:00","date_gmt":"2021-05-27T10:52:00","guid":{"rendered":"https:\/\/www.octagona.com\/?p=9650"},"modified":"2026-10-23T16:36:23","modified_gmt":"2026-10-23T14:36:23","slug":"generalists-or-specialists","status":"publish","type":"post","link":"https:\/\/octagona.com\/en\/tuttologi-o-iperspecializzati\/","title":{"rendered":"Tuttologists or Hyperspecialists? 5 variables that make a difference"},"content":{"rendered":"<p class=\"has-text-align-left wp-block-paragraph\">Quella del titolo \u00e8 una domanda che molte aziende si pongono combattendo la paura di &#8220;<em>not to be enough<\/em>&#8220;, ma la verit\u00e0 \u00e8 palese e davanti agli occhi di tutti noi. Per fare la differenza bisogna essere specializzati: essere dei generalisti significa correre il rischio di\u00a0<strong>lose the details<\/strong>\u00a0and not having full knowledge of the target market.<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\"><em>Andresti dal medico di famiglia per fare un&#8217;operazione\u00a0chirurgica? Probabilmente no!<\/em><\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\">Allo stesso modo la prima domanda che ci dobbiamo porre, come imprese ma anche come clienti, \u00e8 proprio questa: vogliamo offrire e acquistare servizi e prodotti di aziende Iperspecializzate o dei tuttologi?\u00a0<\/p>\r\n<p>&nbsp;<\/p>\r\n\r\n\r\n\r\n<h3 class=\"has-text-align-center\"><strong>5 variables that make a difference<\/strong><\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\r\n<p class=\"has-text-align-left\">Come fare a riconoscere un&#8217;azienda realmente iperspecializzata?<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\">&#8211; \u00c8<strong> alive and active\u00a0<\/strong>on the market for many years (generalists die early and are often improvised);<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\">&#8211; Presenta referenze e &#8220;<strong>case studies<\/strong>&#8221; di riferimento, viene riconosciuta a livello globale;<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\">&#8211; Non si ferma a vendere il servizio di &#8220;superficie&#8221; ma propone\u00a0<strong>analisi e valutazioni pi\u00f9 approfondite<\/strong>;<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\">&#8211; Dimostra di aver acquisito\u00a0<strong>competenze\u00a0e\u00a0tecnologie specifiche<\/strong>;<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\">&#8211; Ha\u00a0<strong>specialized collaborators<\/strong>, trained and with sector knowledge and experience.\u00a0<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\">We of\u00a0<strong>Octagona\u00a0<\/strong>crediamo nell&#8217;iperspecializzazione\u00a0che nel mondo dell&#8217;internazionalizzazione d&#8217;impresa fa la differenza. Chi dice di conoscere tutto il mondo racconta una bugia, chi pensa di poter arrivare dall&#8217;altra parte del mondo solo con un sito web fa un grande errore.<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\">Ecco cosa pensa di noi e della &#8220;tuttologia&#8221; l&#8217;azienda\u00a0<a href=\"https:\/\/cutt.ly\/Nnt82tX\" target=\"_blank\" rel=\"noreferrer noopener\">Abet Laminates<\/a>, una tra le pi\u00f9 importanti realt\u00e0 produttrici di laminati plastici decorativi in Italia:<\/p>\r\n\r\n\r\n\r\n<p class=\"has-text-align-left wp-block-paragraph\"><em>&#8220;La professionalit\u00e0 della proposta e la presenza diretta sul territorio indiano hanno reso Octagona un partner interessante.\u00a0<strong>Troppo spesso infatti veniamo approcciati da \u201ctuttologi\u201d<\/strong>\u00a0che si presentano come esperti su vaste aree del mondo, che giocoforza non possono coprire con la capillarit\u00e0 ed esperienza&#8221;.<\/em><\/p>\r\n<p>Read also:\u00a0<a href=\"https:\/\/octagona.com\/en\/apply-for-digital-export-bonus-2022\/\">Apply for the Digital Export Bonus 2022<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Quella del titolo \u00e8 una domanda che molte aziende si pongono combattendo la paura di &#8220;non essere abbastanza&#8220;, ma la verit\u00e0 \u00e8 palese e davanti agli occhi di tutti noi. Per fare la differenza bisogna essere specializzati: essere dei generalisti significa correre il rischio di\u00a0perdere i dettagli\u00a0e di non avere piena conoscenza del mercato di [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary octgn-read-more-link\" href=\"https:\/\/octagona.com\/en\/tuttologi-o-iperspecializzati\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":6,"featured_media":10442,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-9650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internazionalizzazione-imprese"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tuttologi o Iperspecializzati: 5 variabili | Octagona Srl<\/title>\n<meta name=\"description\" content=\"Scopri le cinque variabili per scoprire se ti stai affidando a professionisti specializzati oppure a tuttologi\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/octagona.com\/en\/generalists-or-specialists\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tuttologi o Iperspecializzati: 5 variabili | Octagona Srl\" \/>\n<meta property=\"og:description\" content=\"Scopri le cinque variabili per scoprire se ti stai affidando a professionisti specializzati oppure a tuttologi\" \/>\n<meta property=\"og:url\" content=\"https:\/\/octagona.com\/en\/generalists-or-specialists\/\" \/>\n<meta property=\"og:site_name\" content=\"Octagona Srl\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-27T10:52:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-23T14:36:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/octagona.com\/wp-content\/uploads\/2021\/05\/Lavoro-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sara Cuoghi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sara Cuoghi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/octagona.com\\\/tuttologi-o-iperspecializzati\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/octagona.com\\\/tuttologi-o-iperspecializzati\\\/\"},\"author\":{\"name\":\"Sara Cuoghi\",\"@id\":\"https:\\\/\\\/octagona.com\\\/#\\\/schema\\\/person\\\/16c0a47acb5d9454f8b4293e34897199\"},\"headline\":\"Tuttologi o Iperspecializzati? 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