Export and digital transformation: the future of Italian SMEs

For several years now, we've been hearing about digital transformation, especially related to the actors involved in the economic systems of all countries. 

Digital transformation is understood as a set of changes mainly naturally technological, cultural, organizational, social and managerial, to be carried out through digital solutions, which should permeate all aspects of human society.

These kinds of changes have A strong impact on enterprises, especially for SMEs, who are often faced with this radical transformation without a strategy planned for the long term and Without the right skills and tools, failing to take advantage of the great potential that digital offers. 

In the recent period, it has emerged clearly the gap of small and medium-sized enterprises in Italy compared to their European peers and in comparison to larger companies. According to a study by the Digital Innovation Observatory for SMEs of Politecnico di Milano, iThe digital gap between Italian SMEs and the European average in fact stands at 37%. 

In the current historical moment, digital will become the cornerstone of exports. and for the restart of international trade. In fact, the lockdown has contributed significantly to the growth of online shopping especially for those made through systems of ecommerce, marketplace and social network. 

It is evident so the necessity and the urgency to develop policies and targeted interventions That support the digital transformation of SMEs, the cornerstone of our economy. Digitizing Italian SMEs would mean giving a strong momentum to the recovery of our economy and take advantage of the dramatic period we are experiencing as a A turning point for innovating our business fabric.

The Italian government together with MISE has recently given some very strong signals at innovative direction intended to be given to businesses and public administration, thanks also to the aids that will come from the European Union.  

With the aim of relaunching Made in Italy so-called has recently been developed “Pact for Exports”, in which great importance has been given to digitization of commercial activities of SMEs, through partnership with important international platforms, flanking of new specialized figures in Digital Export and through business participation in trade fairs and virtual B2B meetingsi. 

Mise has promoted In addition, numerous initiatives such as the “Digital Strategy – Laboratory for the Future” platform”, where a series of projects and content On the digital policies promoted in Emerging technologies, ultra broadband and digital innovation. 

Among the latest news, we highlight the tender for Digital Transformation. who, with a allocation of 100 million euros, it is placed in the perspective of supporting technological transformation Of the production processes of SMEs.

Recall To all interested enterprises that The application can be submitted for the announcement as of December 15.

Read also:

Digital Export: what are the most popular marketplaces?

Digital export manager (DEM): internationalization in a digital context