Export and Digital: the future of Italian SMEs | Octagona Srl
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Export and digital transformation: the future of Italian SMEs

Export and digital transformation: the future of Italian SMEs

We have been hearing about Digital Transformation for several years now, above all linked to the actors involved in the economic systems of all countries. 

The digital transformation is understood as a set of changes predominantly of nature technological, cultural, organisational, social and managerial, to be carried out through digital solutions, which should cross all aspects of human society.

This kind of changes they have a strong impact on businesses, especially for SMEs, who are often faced with this radical transformation without a strategy long-term planning e without the right skills and tools, failing to exploit the great potential that digital offers. 

It has recently emerged clearly the gap of Italian small and medium enterprises in comparison with their European peers and in comparison with larger companies. According to a study by the PMI Digital Innovation Observatory of the Milan Polytechnic, the digital gap between Italian SMEs and the European average stands at 37%. 

In the historical moment we are experiencing, digital will become the key element for exports and for the restart of international trade. Indeed, the lockdown has contributed significantly to the growth of online shopping especially for those carried through systems ecommerce, marketplaces and social networks

It's obvious therefore the need and the urgency of developing policies and targeted interventions that support the digital transformation of SMEscornerstone of our economy. Digitizing Italian SMEs would mean giving a strong momentum to the recovery of our economy and take advantage of the dramatic period we are living as a turning point to innovate our entrepreneurial fabric.

The Italian Government together with the MISE has recently given some very strong signals on the innovative direction that you want to give to businesses and the public administration, thanks also to the help that they will come from the European Union.  

With the intention of relaunching Made in Italy the so-called was recently developed “Pact for Export”, in which great importance has been given to digitization of commercial activities of SMEs, through partnership with important international platforms, flanking of new figures specialized in Digital Export and through the participation of companies in virtual B2B fairs and meetingsthe. 

The Mise has promoted also numerous initiatives such as the platform "Digital Strategy - Laboratory for the future", where a series of are inserted projects and content on digital policies promoted in the context of emerging technologies, ultra broadband and digital innovation

Among the latest news we point out the call for Digital Transformation which, with one allocation of 100 million euros, is placed in the perspective of support technological transformation of the production processes of SMEs.

We remember to all interested companies that the application can be submitted for the announcement starting December 15th.

 

Read also:

Digital Export: which are the most popular marketplaces?

Digital Export Manager (DEM): internationalization in a digital context

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