Export and digital transformation: the future of Italian SMEs

We have been hearing about Digital Transformation for several years now., especially related to the actors involved in the economic systems of all countries. 

Digital transformation is understood as a set of changes mainly naturally technological, cultural, organizational, social and managerial, to be carried out through digital solutions, which should run through all aspects of human society.

These kinds of changes have A strong impact on enterprises, especially for SMEs, who are often faced with this radical transformation without a strategy planned for the long term and Without the right skills and tools, failing to take advantage of the great potential that digital offers. 

In the last period, it has emerged clearly the gap of small and medium-sized enterprises in Italy in comparison with their European peers and in comparison with larger companies. That's according to a study by the Milan Polytechnic's SME Digital Innovation Observatory, iThe digital gap between Italian SMEs and the European average in fact stands at 37%. 

In the historical moment we are experiencing, digital will become the pivotal element for exporting and for the restart of international trade. In fact, the lockdown has contributed significantly to the growth of online shopping especially for those made through systems of ecommerce, marketplace and social network. 

It is evident therefore the need and the urgency of developing policies and targeted interventions That support the digital transformation of SMEs, the cornerstone of our economy. Digitizing Italian SMEs would mean giving a strong momentum to the recovery of our economy and take advantage of the dramatic period we are experiencing as a A turning point for innovating our business fabric.

The Italian government together with MISE has recently given some very strong signals at innovative direction intended to be given to businesses and public administration, thanks also to the aids that will come by the European Union.  

With the aim of revitalizing Made in Italy. has recently been developed the so-called “Pact for Export”, in which great importance was given to the digitization of commercial activities of SMEs, through partnership with important international platforms, flanking of new specialized figures in Digital Export and through business participation in trade fairs and virtual B2B meetingsi. 

Mise has promoted In addition, numerous initiatives such as The “Digital Strategy - Lab for the Future” platform.”, where a series of projects and content On the digital policies promoted in Emerging technologies, ultra broadband and digital innovation. 

The latest news includes the call for Digital Transformation who, with a allocation of 100 million euros, stands in the perspective of supporting technological transformation Of the production processes of SMEs.

Recall To all interested enterprises that you can submit your application for the announcement as of December 15.

Read also:

Digital Export: what are the most popular marketplaces?

Digital export manager (DEM): internationalization in a digital context