Europe confirms itself as the first buyer of Made in Italy in the world: which are the most interesting markets?

It certainly is a period of great uncertainty that the Old Continent is going through: the Brexit negotiations, the concerns related to international trade and the "trade war" between the United States and China, the growing risks of a disintegration of the unitary project and the economic asymmetries between the various member states undoubtedly weigh on the economic prospects of a continent still recovering from the great economic crisis of recent years.

HoweverDespite all these factors, in 2018 the demand for Made in Italy products from our European neighbors (which already consume over 50% of total Italian exports), it continued to grow. And not only that: it is a trend that will continue also in the near future, both in the so-called Advanced Europe (Western Europe) which inEmerging Europe (Eastern Europe which also includes the Ex-Soviet Republics).

In Western Europe, where theItalian export is worth 254 billion euros, The 2018 recorded a growth equal to +4.1% and for 2019 and the two-year period 2020-2022 the expected rates are respectively at +3.2% and +3.6%. According to forecasts for the next few years, i hottest partners for Italian exports, considering growth and volumes, will be:

• Spain (+4.7%): instrumental mechanics, electronics, rubber and plastics; 
• Germany (+3.7%): metals, instrumental mechanics, means of transport;
• France (+3.4%): agri-food, pharmaceutical.

As for theeastern area of the continent, Italian exports performed even better, recording a growth rate equal to +4.5% In the 2018. The economic growth that is going through these countries keeps expectations high also for the next few years: in 2019 a growth rate of +4.1% It is in the two-year period 2020-2022 the expected average growth is even equal to +5.1%. THE more attractive markets in this area will be:

• Czech Republic (+6.4%): instrumental mechanics, means of transport, clothing;
• Poland (+5.4%): instrumental mechanics, means of transport, clothing. 

OCTAGONA CAN HELP YOU 

Octagona, which has 17 years of experience on internationalization issues (as well as being already a supplier accredited by the Ministry of Economic Development, the Emilia-Romagna Region, the Lombardy Region and the Veneto Region for the provision of international business services) is able to offer targeted and concrete support to all companies that want to sell in the various European markets, thanks to its services designed specifically for SMEs. 

If you build a successful export project and want to know more about our activities, call us at 059.9770184 or send an email to [email protected]: you will receive all the information you need