India Educational & Business Program: the ICE-Agency project to do business in the Indian market

India is now one of the non-European markets with the greatest business opportunities for Italian companies: The Subcontinent is going through an extraordinary phase of economic development, and the reform program put in place by New Delhi to attract foreign investment is a formidable driver of development. The business opportunities are present in different areas: among them, the agribusiness and food processing sector, on which the local government is investing many resources in order to raise agricultural productivity and strengthen industrial capacity in food processing and preservation.

In this regard, ICE-Agency, in collaboration with Confindustria Veneto, Confindustria Emilia-Romagna e Confindustria Lombardy carried out the project “India - Educational & Business Program”, training course intended for Italian SMEs in the agro-industrial and food processing sector, with the aim of furthering their business in India.

The project consists of. three stages: Training and assessment, Business Scouting e Incoming Of Indian operators in Italy.

As for the first phase of Training, divided into 4 Modules lasting 1 day each and to be held in the Regions mentioned above, ICE has entrusted Octagona (among the Italian excellences in providing international business services and present in India with 3 direct offices) the second module “Tools to support internationalization processes in India”, which will take place on the following dates:

• April 16 in Padua (at the headquarters of Assindustria Venetocentro, via E.P. Masini 2);
• April 17 in Parma (at the headquarters of the Unione degli Industriali Parmensi, Str. Ponte Caprazucca 6/a);
• April 18 in Milan (at Assolombarda headquarters, Via Pantano 9).

The form that will be illustrated by Alessandro Fichera (Managing Partner of Octagona) will cover the following points:

• Forms of entry and distribution channels in India;
• Promotional and advertising forms;
• Product registration and labeling;
• Indian Food Parks.

To consult the course program click here.

For more information and participate in the training phase is possible contact the’ICE-Agency Training Services Office, Ref. Adriana Bacchi, e-email: formazione.ondemand@ice.it - telephone number: 06.5992.6893.